Tag Archives: football

Reading FC Win Promotion To The Premier League

April 17th 2012 – Congratulations to Reading Fc on promotion to the Premierhip.  The team has been on fantastic run since January and they have amassed 46 points from a possible 51, losing just once in 17 games. Herbalife have been the teams offical nutrition partner since the 4th Quarter 2011.

Reading Football Club Manager Brian McDermott (2011) says; “Herbalife approached us to get involved in the Beta test for its high-performance sports products range, and I’ve been really impressed with the response we’ve had from the players.

“After this, we jumped at the chance to work with Herbalife on a more permanent basis through this partnership agreement as we believe in the products. The players are all using this range now and swear by it.”

Herbalife UK Country Director, Gavin Aley has been heavily involved in developing the relationship with Reading FC;

“After our work with the LA Galaxy, Herbalife has become known as a company that sponsors football teams, but we don’t partner with just anyone. Any work we do with sponsorship has to fit into the values of the company – reflecting an innovative approach and a passion about healthy lifestyles.

“Reading FC has a first-class training, sports science support network for its players but has always wanted to work with us to help them get exactly the right mix of products”

Reading FC –  24 Hour Athletes – Fuelled by Herbalife 24 Performance Nutrition.